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Intellectual Property in Kenya: Challenges in character and celebrity merchandising

Intellectual Property in Kenya: Challenges in character and celebrity merchandising

by Janeirene Maina and Saida Thuo | Feb 24, 2020 | Legal update

Intellectual Property (IP) Law has gained popularity recently due to the growth of Kenya’s digital economy, illustrated by increasing investments in intangible assets, such as IP rights, which have exceeded their traditional capital in leading global This article aims...

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